Inclusive Journalism Initiative

The consortium of two European and two New Zealand journalism schools of higher education, with industry support, will develop a Joint Mobility Project, the IJI Inclusive Journalism Initiative: Reporting Europe and the Asia-Pacific

The IJI project addresses the acute need for greater inclusivity in news journalism.

Students will learn how journalism can cross cultural boundaries and recognise the perspectives of others.

Drawing on distinctive strengths in each country, including bicultural media in New Zealand, strong public service traditions in Northern Europe, and on the different challenges of globalisation in each country, faculty will develop collaborative curricula and pedagogies that will contribute to reforms in journalism education internationally.

This includes the use and importance of social media. An exchange is proposed of 25 New Zealand students and 25 European students. Longer term, double degree proposals will be developed. Media partners are supporting the project, and their role in social and political life will multiply the impact of this project directly into society.

By the end of the programme students will understand the challenges of inclusive reporting on both European and Asia-Pacific issues in a global perspective. 


In particular the project aims to:

  • build strong European/New Zealand transnational partnerships among higher education institutions and media partners in developing an international journalism curriculum that provides a global outlook on social reality
  • develop a global journalism curriculum that accommodates reporting across national boundaries and transcends domestic/foreign dichotomies
  • provide a specialist programme for upper undergraduate/honours journalism students interested in international journalism and reporting from Europe and the Asia-Pacific
  • develop and implement transnational courses as an exemplar for journalism education which may lead to a qualitative improvement of the journalistic profession as a whole
  • identify and resource appropriate topics and themes for the teaching, research and reporting of European and Asia-Pacific issues in an international comparative perspective
  • develop a scholarly research programme in media coverage of specific issues related to international reporting to complement the teaching and learning programme
  • provide a critical reflexivity to both the journalism and the scholarship In and on foreign news reporting
  • launch sustainable transnational student and staff exchanges among journalism education institutions in Europe and New Zealand in order to identify cross-cultural familiarity and enhance mutual understanding
  • give journalism students a unique professional and social experience and network opportunities they use in their future professional lives as journalists
  • develop global learning platforms for interactive learning by means of combining face-to-face teaching with the sharing of course material and assignments through social media connecting the students of the partner universities.


  • Danish School of Media and Journalism (European Lead)
  • Swedish School of Social Science at Helsinki University, Finland
  • Auckland University of Technology, New Zealand (NZ Lead)
  • Canterbury University, New Zealand
  • Media Partners

Projects Period
1 October 2013 – 30 September 2016

190.000 euro from the European Commission ICI Education Cooperation Programme for the European part of the programme.

The New Zealand part is supported by the New Zealand Education.

Inger Munk, head of International office Danish school of Media and Journalism,

More about Inclusive Journalism Initiative.

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